About Celeste Miranda

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So far Celeste Miranda has created 75 blog entries.

Google Analytics for the Cannabis Industry

We’ve got a really sexy topic. We’re going to talk about google analytics. Now, I know people in the cannabis industry don’t get too excited about analytics and data, but the fact of the matter is businesses that track their data, that use the data to get better succeed, and those that don’t get lucky, I [...]

By |2017-09-11T16:26:15+00:00September 11th, 2017|0 Comments

9 Blogging Tools That Will Make Your Cannabis Marketing Job Easier

Managing a cannabis blog is a tough task, especially if it’s a multi-author outlet. It involves a lot of editing, relationship building, and task management. You don’t need to be an expert in everything, but you do need to keep a lot of things in check – search engine optimization, content interlinking, article performance in search and social media, [...]

By |2017-09-05T15:58:05+00:00September 5th, 2017|0 Comments

How to Create Amazing Content for the Cannabis Industry

I think we are all writers in this world, especially a social media content driven world, but more than that, I think that there’s a lot of fun that can come with cannabis content writing. You can certainly learn a lot about yourself, your customers, there’s a lot of thinking that goes into writing. But in [...]

By |2017-08-29T02:16:20+00:00August 27th, 2017|0 Comments

MC4MS Names New Executive Director

FOR IMMEDIATE RELEASE Medical Cannabis for Multiple Sclerosis Phone: 805.744.2424 Email: info@mc4ms.org  MC4MS (Medical Cannabis for Multiple Sclerosis) Names New Executive Director Daron Cooper has joined MC4MS (Medical Cannabis for Multiple Sclerosis) as the new Executive Director. Cooper, will oversee all aspects of the organization which has entered its second year. Coming to MC4MS as a Registered [...]

By |2017-08-29T02:22:17+00:00August 21st, 2017|0 Comments

Why Cannabis Companies Must Refocus Their Message on Problems Not Solutions

I thought I’d put out an article on this as I see it quite a bit of these shenanigans in the cannabis industry. Step one – Refocus your message Matching your message to your ideal client is pretty much everything when it comes to cannabis marketing these days. Think about it – you’ve got about five [...]

By |2017-08-29T02:30:56+00:00July 10th, 2017|0 Comments

How Cannabis Entrepreneurs Can Add a Link to Instagram Stories

Do you want to drive more Instagram traffic to your cannabis website? Wondering how to create swipeable Instagram Stories links?   Who Has Access to Adding Links in Instagram Stories? Like many marketing features on Instagram, clickable links in stories were rolled out first to verified accounts. In May 2017, however, Instagram began quietly expanding this feature [...]

By |2017-06-26T17:22:39+00:00June 26th, 2017|0 Comments

3 Reasons Cannabis Businesses Do Not Get an Adequate SEO Budget

I have heard cannabis marketers say that Search Engine Optimization is “free” traffic. I want to help set the record straight by letting you know that SEO is not “free.” Budgets are still needed to write content and have a SEO consultant work on a website. There have been multiple times in my career that I needed to [...]

By |2017-08-29T02:11:14+00:00June 19th, 2017|0 Comments

5 Simple SEO Copywriting Tips For Small Businesses in the Cannabis Space

Unfortunately for small cannabis business owners, many do not have the huge budget to promote their product or service like a large company or one of those start up public cannabis ventures. However, many of us, as small cannabis business owners are talented in the work we do and have built a great product or service [...]

By |2017-06-09T03:24:14+00:00May 22nd, 2017|1 Comment

Content Cannabis

Content Marketing that Sells in the Cannabis Industry There are plenty of self-proclaimed content marketing experts around these days. The only thing these experts have ever seemed to market, however, is themselves. Will this content marketing thing work in the cannabis industry? I think, fundamentally, the way people understand content marketing and the way that it’s [...]

By |2017-06-18T07:20:55+00:00May 16th, 2017|0 Comments

A Crash Course in Copyright (as it relates to marketing) for Cannabis Entrepreneurs… Part III of the Series (the final).

Here is Part III of A Crash Course in Copyright (as it relates to marketing) for Cannabis Entrepreneurs. Again, my disclaimer: I’m not an attorney. This series of articles is simply what I’ve learned and experienced. How to Legally Gain Copyright From Someone Else Okay, how does someone legally gain copyright from someone else? If copyright [...]

By |2017-05-29T15:09:11+00:00May 1st, 2017|0 Comments